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Friday, March 03, 2006

22 times? Really?

Posted by: Hammer / 12:13 PM

I know this is old news, but the number still staggers me:

In what appears to be a test before the advertising campaign is rolled out to a broader audience, the political group Progress for America spent more than $1 million to air the commercials in Minnesota over a two-week period, according to a source familiar with the ad buy.

Progress for America spokesman Stuart Roy said the group purchased "a saturation buy" in which the average Minnesota television viewer saw two pro-war commercials a combined total of 22 times between Feb. 9 and 22.

Did anyone see those ads 22 times? I saw the ads 2 or 3 times, but don't watch a ton of broadcast television. I'm a satellite TV guy, so I see much less local advertising.

Coincidentally, insurgents destroyed the Samarra mosque on Feb. 22. How much good news did the ensuing violence and curfew drown out?

1 Comments:

I would say I saw it about 10 times. Or rather, I saw it twice and turned it off 8 times.

By Anonymous Anonymous, at 12:38 PM  

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